Designing Authenticity

Learning fashion technology also helped me learn how to be my authentic self and then take that knowledge and help other designers and companies do the same. This talk has a little history of my work, then dives into how this idea of brand and authenticity is important for startups, especially in the fashion technology space where the brand is much more than just the logo and some design - it's the experience of the entire product and the company.
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RegisterRegisterAlison Lewis
Designer, Advisor, and Serial Entrepreneur specializing in fashion technology and diversity in STEM
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